Thursday, March 28, 2013

Cruelty-Free Collection by Leona Lewis/The Body Shop

The Body Shop will be launching their collaboration with global superstar Leona Lewis Cruelty free makeup collection in selected stores in Singapore from 18 April2013. 
There's total four products in this limited edition collection. White Musk Libertine available as Eau de Toilette(30ml, 60ml) and Eau de Parfum (30ml), Also two Shimmer Palettes (S$39.90) each feature three shimmering shades of pressed powder in a cute deer design that gives you a fabulous flush of rosy or a radiant sun-kissed glow. Used alone or blend together to contour cheekbones, highlight and temples. Lip Gloss (S$18.90), light weight and non-sticky lip gloss comes in four shades of bronze, coral, petal and fuchsia, all with a succulent sweet mint flavour. Lastly, a tailor-made Blusher Brush (S$32.90) for the shimmer Palettes, this chunky, round-tipped brush is brilliant for sculpting, blending and dusting with super soft synthetic hairs 100% cruelty-free.    

The EU Ban on animal testing was just implemented last 11 March. This is after The Body Shop 20 years of campaigning with NGO partner Cruelty-free International. This means that any new products that is imported or made in Europe are not supposed to have even the ingredients tested on animals. But this is just a small milestone for us. We are now moving to something bigger – calling for a global ban!
We have got some of Singapore’s personalities who also support this cause to put together a short video message: Will be great if you can share them with your readers.
Meanwhile, do sign the pledge, and get your clients, family and friends to do so too, in any of The Body Shop stores or online:

In fact, The Body Shop has pledged to clean up an animal shelter when we have 10,000 pledges garnered locally

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